Posts Tagged ‘search engines’

Pet shop aims to capitalise on its growing online presence

Wednesday, July 14th, 2010

petsathome (3)The UK’s largest pet shop, Pets at Home, is set to improve its online presence with the help of search engine specialists.

The campaign, which is aimed to improve the company’s online visibility and increase traffic, has already yielded positive results following initial work, Epiphany Solutions – the search specialist – revealed.

Initial results have boasted significant improvements on rankings for key search terms, including ‘dog food’, ‘cat food’ and ‘dog beds’, the latter rising 64 positions to be ranked 6th on Google.

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Human Rights exhibition comes to North East

Monday, July 5th, 2010

exhibitionAn international touring art exhibition portraying the story of an ancient Chinese meditation practice is set to arrive in Newcastle this month.

Falun Gong practitioners suffered severe Human Rights abuses in China during the communist regime and the practice has also been the subject of strict Government-led internet censorship during recent years.

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Google Analytics: An Introduction and User Training

Tuesday, June 22nd, 2010

Wed 30 Jun, 2010 at 9:30am
Walmar House, London
296 Regent Street
London, W1B 3AL, UK
Cost: £450 (group discounts available)
Event Website

Description:

Our Google Analytics Introduction and User Training course is designed to introduce you to the basics of web analytics and how to use the data you get to make your website better.

We’ll show you how to extract the seemingly small details that could have a huge effect on your business and your bottom line.

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Clothing company targets mature web shoppers

Sunday, June 20th, 2010

bonmarche_SEO

Clothing brand Bonmarché have rebuilt their website in an effort to attract increasingly web-savvy elderly customers.

The company has turned to search engine optimisation specialist Epiphany Solutions to make sure their online presence is sufficiently prominent to capitalise on this growing market.

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iGlue set to “wikify the web”

Thursday, June 17th, 2010

iGlue

Launched at a TechCrunch event in London April this year, the semantic web software iGlue is set out to make sense of the information overload, describing itself as “the superglue of the Net”.

iGlue, seeks to enhance the user experience on the web – helping people to understand all the information out there but also helping the internet “understand us and adapt to us”.

According to the technology blog TechCrunch, iGlue “creates an additional information layer over web pages by using natural language technology to understand its content.”

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‘Dramatic improvement’ in clothing brand’s visibility after SEO work

Wednesday, May 26th, 2010

JDWilliamsJD Williams group has had its online visibility enhanced significantly after search engine optimisation work, search specialist Epiphany Solutions told.

Epiphany Solutions, the UK’s fastest growing search specialist, has conducted preliminary SEO work on behalf of JD Williams’ six main brands. According to the company, the results show a dramatic improvement in the brand’s online visibility.

Initial site modification, in addition to content and architectural changes, were undertaken to maximise the visibility of JD Williams’ sites.

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Google AdWords 101

Thursday, April 29th, 2010

Tue 11 May, 2010 at 9:30am
Walmar House, London
296 Regent Street, Walmar House
London, W1B 3AL, UK
Cost: £450 (group discounts available)
Event Website

Description:

If you are just getting started with AdWords, or are looking to refresh your memory, this course is the one for you. AdWords 101 will help you lay the foundations for building successful AdWords campaigns.

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NMA Live – Search and social media

Wednesday, April 21st, 2010

Date: Friday 30 April
Venue: Hesperia London Victoria
2 Bridge Place, Victoria, London, SW1V 1QA

Search takes the dominant share of online advertising spend, but social media grabs all the headlines. And as more and more brands turn to social media to communicate with customers, the relationship between search and social media becomes increasingly important to understand.

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Digital Marketing: Search Engine Optimisation Explained

Thursday, April 15th, 2010

Date Wednesday, 21 April 2010, 13:30 – 16:30
Location: Hilton Hotel, Gateshead, Tyne & Wear, NE8 2AR
Contact: Call 0191 281 5777 or email businesslink@btob.co.uk

We are offering you the opportunity to find out how search engines actually work and how to improve your ranking on these sites.

The phrase Search Engine Optimisation, or SEO, is used a lot these days, especially as appearing on the front page of search engines becomes more and more valuable. Indeed, businesses are almost at the point where they can’t afford to ignore what’s happening online for much longer.

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International Search Summit

Thursday, April 8th, 2010

Date: 13 May, 2010
Venue: The Barbican Centre, London
Website: www.internationalsearchsummit.com

Description:

The International Search Summit is an event dedicated to International and Multilingual Search Marketing. Now in its 3rd year, the event focuses on the issues and challenges facing search marketers targeting a global audience and delegates will here from some of the leading experts in international search and social media.

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