Posts Tagged ‘social media’

Corporate Blogging Masterclass

Thursday, July 22nd, 2010

When: Thu 12 Aug, 2010 from 1:30pm – 6:30pm
Venue: The Strand Palace Hotel
372 Strand, London, WC2R 0JJ, UK
Cost: Early Bird Ticket – £295
Event Website / Book Now

There are an estimated 100 million blogs online, including thousands of corporate blogs, all aiming to create an open, two-way communication channel between brands and their customers or partners. Behind the rhetoric though, most corporate blogs struggle to be heard. Why is this? What’s the secret of successful corporate blogging? And how do professional bloggers do it?

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Facebook UK’s top advertising platform on the web

Tuesday, July 20th, 2010

fbNew figures from ComScore place Facebook firmly as the biggest online advertising platform in the UK.

The number of ads on Facebook is reported to have grown 33% in the last year.

The social media giant is reported to have served 19.7 billion ads in the UK during May this year – almost four times more than second-placed Microsoft.

Google Sites managed to reach third place on the list with its 2.68 billion ads, beating both eBay (2.71 billion) and Yahoo Sites (2.4 billion) by an inch.

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NMA Live – The changing world of Affiliate Marketing

Wednesday, July 14th, 2010

Date: Friday 23 July 2010
Venue: Hesperia London Victoria
2 Bridge Place, Victoria
London, SW1V 1QA
Cost: £125.00, or £95.00 for NMA subscribers (extra £25 for non-subscribers)

Affiliate marketing has emerged as one of the most powerful driving forces for sales that interactive marketing has to offer. But the channel is on the verge of significant changes as it adapts to the world of social media and advertisers look to move away from a last-click-wins model of attributing value. This NMA Live will help you make the most of your affiliate strategy in this changing world.

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Drupal Training – Advanced Drupal course

Thursday, July 8th, 2010

Fri 23 July 2010, from 9:00am – 5:00pm
Brightlemon
Provost Street, Unit 8, Zeus House
London, N1 7NG, UK
Cost: 295
Event Website

Drupal allows us to achieve a lot and quickly with the right mix of tools and techniques. This Drupal training course gives you a head-start and walks you through all the methods used in more advanced dynamic websites. Create complex content types, sophisticated displays of content and its filtering, advanced community features. Learn how to handle multiple types of media from audio podcast to video and present content with attractive effects.

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MiniBar workshop: Effective Online Marketing with Social Media

Thursday, July 8th, 2010

Wed 21 July 2010, from 6:00pm – 9:00pm
Young Foundation
18 Victoria Park Square
London, E2 9PF, UK
Cost: £10 registration fee, which will be refunded at the event
Event Website

Running a business is all about reaching audiences. Tools to do so are plenty, but how do you decide what to use? Should you use Facebook, Twitter, Ning, Meetup, or create your own blog?

At this workshop, social media experts will introduce you to several strategies on how to turn social media tools such as, Facebook, Twitter, and the blogosphere into powerful marketing devices. We will discuss ways that these tools could improve your site’s traffic, or they could be used for PR, as well as maintaining your businesses’ brand name and recognition.

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The Learning Social Media By Doing Course

Thursday, July 8th, 2010

Wed 14 July 2010, from 9:30am – 12:30pm
One Central Park
Northampton Road
Manchester, M40 5BP, UK
Cost: Early Bird: £120+VAT, Standard: £150+VAT
Event Website / Book Now

Description:

Isn’t it time you learnt how to strategically grow and market your organisation on free social media platforms like Facebook, Twitter and LinkedIn?

Let Chi-chi Ekweozor, director of leading social media training and implementation consultancy, Real Fresh TV enthuse you with actionable strategies for using these new ways of communicating to engage with new customers, generate qualified leads and reduce marketing costs. The net effect for your business: increased sales.

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IAB Digital Brand Building Course

Thursday, July 8th, 2010

Mon 12 – Mon 19 July 2010, from 9:30am – 5:30pm
Internet Advertising Bureau
14 Macklin Street
Covent Garden, WC2B 5NF, UK
Cost: £800 – members
Event Website

What it covers:

When it comes to brand building digital is one of the most powerful weapons in a marketer’s armoury. The explosion in internet use has opened up a whole new range of tools and platforms, as well as new audiences, which brands can use to increase their online presence.

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Twitter users best placed in job market

Thursday, July 1st, 2010

twitter_cv2Twitter users write better CVs and are more likely to be shortlisted for a job interview, a new survey reveals.

MyJobGroup.co.uk, UK’s largest network of regional job boards, analysed 500 CVs from UK-based jobseekers and found repetition abounds.

One-third (37%) used exactly the same opening phrase; while the three most popular first-line words are ‘experience’ (27.1%), ‘skills’ (23.2%) and, ironically, ‘individual’ (22.6%).

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The Guardian Activate Summit 2010

Tuesday, June 22nd, 2010

Thu 1 Jul, 2010 from 9:00am – 5:30pm
Kings Place
90 York Way
London, N1 9AG, UK
Cost: Prices start at £295 (use code ‘Chinwag’ for 10% discount)
Event Website

Description:

Technology, society and the future: Changing the world through the internet.

The Guardian’s Activate Summit is back. After an incredible first year, this powerful gathering of global visionaries returns for a day of ideas and inspiration, providing insight into how the web and associated.

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Enterprise Twitter – effectively incorporating Twitter into your organisation

Tuesday, June 8th, 2010

Date 22nd June 2010 (8:30am – 10:15am)
Venue 3 Albion Place, Leeds, United Kingdom
Duration About 2 hours
Cost £75.00

Overview:

Twitter has seen phenomenal growth over the last two years and some encouraging success stories.

Charities and non-profit organisations are successfully using it as a low cost channel to raise awareness, money and connect with their stakeholders. Corporations large and small are using it to drive valuable traffic to their websites (Econsultancy included!) and Dell recently announced that it has attributed over $6.5 million in sales to the channel. No small peanuts.

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